How do I create a new event? (FULL GUIDE)

Note: Ensure you are signed into the Pulse Admin Area to create a new event. 

Once signed in, press the blue EVENT button at the top right of the screen. This will direct you to the setup process, where you must provide mandatory information to get the event listed on Pulse. 

1. Details

• Event Name: Enter the name of your event. This is how it will display to your customers. of
• Timezone: Enter the timezone to display the event to your customers. 
• Currency: Specify the accepted currency during ticket purchases. 
• Event URL: This is the event link used throughout your marketing to make ticket sales. There can be no spaces in this URL. Example -  pulse.com/youreventname or pulse.com/your-event-name 
• Event Start & End: Enter your event's date and operating hours. 
• Venue Display Name: The venue where your event is hosted. 
• Venue Address: The address of the venue itself. 

Event Settings:

• Show Booking Fee: This will show customers the booking fee related to the ticket purchase. We suggest leaving this one. 
• Is this event private?: Only check this option if your event is to be hidden from the public. 
• Facebook pixel ID: Enter your Meta pixel ID to monitor and track your sales through social media. For a guide on how to set up and generate your pixel ID, follow this link: https://www.facebook.com/business/help/952192354843755?id=1205376682832142\
• Event Description: This is the overview of your event. Ensure it is full of all necessary information, full of excitement, but also not too long. 

Once all mandatory fields have all the information, press the submit button at the bottom right to move on to part 2. 

2. Tickets

We will now walk through the ticket tier setup for your event.

• Ticket Tier Name: Your customers will see This ticket tier name. For example: 'Early Birds', 'First Round', 'Final Round'. 
• Quantity: This is the allocation made available for the ticket tier. For example, if you set this to 500, this tier will have 500 tickets in stock before it moves to the next one. 
• Ticket Price: Enter the price you are charging for the ticket tier, this EXCLUDES booking fee. 
• Booking Fee: Enter the booking fee being charged for the event. If you are unsure how to optimize this, please get in touch. 
• Minimum & Maximum Qty's: This is the minimum and maximum number of tickets a customer can purchase. We suggest setting the minimum to 1 and the maximum to 10.
• Sale Start & End Date: This is the starting & ending date as to when your ticket tier is available to purchase. We suggest starting simply the day you are creating the tier and the end date, which is the final day of your event. That way, the tier is always available and will work through a priority system depending on when tier allocation is exhausted. 
• Sold out/Hidden: When a ticket tier is sold out, you will check this box so it is no longer available. If the ticket tier is to be hidden from customers (IE, Complimentary tickets), then check this box. 

Once all mandatory information is completed, press the 'Add Ticket Tier' to add another ticket tier for your event or press Next to continue with the event setup. 

If another ticket tier is added, they are listed at the top of the page. You can click and drag them to adjust the order you want them to sell. 

3. Extras

An optional extra is an extra add-on a customer can purchase.An optional extra is extra add-ons a customer can buy. This could include a boutique package, an extra day pass, a vehicle pass, etc. These go with a leading ticket, which we set up in part 2. This is not compulsory and can be skipped.

Please repeat the process outlined in step 2 to configure optional extra ticket tiers. 

4. Design

Eye-catching graphics are crucial to the successful marketing and sales for your event.

Banner: This is the main 'cover' for your event, and the hero graphic will be seen by all customers purchasing tickets on desktop or mobile. 

• Format: jpg or png
• File Size: 500kb max
• Dimensions: 1200x400

Logo: This is the logo for your event or business. It will be layered over the top of the banner artwork and should be separate. 

• Format: PNG with transparency
• File Size: 200kb max
• Dimensions: 400x250

Thumbnail: This is the Pulse home page preview image for your event. 

• Format: jpg or png
• File Size: 200kb max
• Dimensions: 330x60

Ticket Template: This is the design for your custom-branded ticket! To design this, you must download the Pulse ticket template here: LINK.

5. Survey

This final step allows you to ask your customers questions before the final checkout of their tickets. This section is not compulsory.

• Question Label: What are you asking your customers? EG: "Do you have any dietary requirements?"
• Field Type: You can choose either TEXT (for one-line responses) or TEXTAREA (For multiple line more extended responses) 
• Description: This will appear underneath the question if you wish to provide more information to your customers. 
• Show question to each ticket: This checkbox enabled means that a customer must provide a unique answer per ticket when purchasing multiple tickets.
• It applies to the following: You should see your ticket tiers. Ensure that you select which types of tickets this question pertains to.

Once done, press FINISH and CONGRATULATIONS! You have officially set up your Pulse event!

As you see,Adding and managing events on Pulse is simple and user-friendly - should you have additional questions, feel free to reach our support. Or view further articles in this section.