How do I use sales reports?

Created by Ticketing Support, Modified on Mon, 26 Oct at 2:55 AM by Ticketing Support

Click Reports in the left menu and choose your event. You'll see total sales, ticket and add-on sales, who's buying, and a timeline of sales.

Open a report

Click Reports in the left menu.
Choose the Event.
Choose a Session, or leave it on All sessions.
To look at a set period, choose a Start date and End date. The dates apply to the whole report.
Turn on Exclude $0 tickets to see paid sales only.

You can also open an event's report from Events: click Event actions, then View Reports.

Total Sales: everything sold, including booking fees, with the fees shown underneath.
Ticket Sales: revenue, and tickets sold out of the total available.
Add-on Sales: the same for add-ons.
Demographics: your buyers' gender and age groups.
Ticket sales chart: sales and revenue over time. Group it by Day, Week or Month.

Demographics only show the buyers themselves, not the people they bought tickets for. We don't collect that data for other ticket holders.
Demographics only show if the matching checkout questions, such as age and gender, are turned on. See Creating an event, step 5: Checkout.
Excluding $0 tickets gives a truer picture when you compare with past events.
For a quick view across all your events, use the Dashboard.
For visitors and campaigns, see How do I see where my ticket buyers came from?.